By 2015, Viva Fresh was positioned as the number one retail chain, beating all competitors in the market. With 45 points, “Viva Fresh” was known throughout the country as the most powerful, most economical and safest retail network in the country. In 2016, was purchased the former warehouse of Delhaize Group.

To increase efficiency with suppliers and reduce supply chain costs, in 2016 the Smart Logistics system was built in partnership with the EBRD and ENEF, which includes over 15,000 m2 of logistics space and a circulation capacity of over 1 billion euros per year.